Web Design Tips and Tricks Index

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Domain Registered? Now What?
I own a company that, among other things, develops web sites, and I've hadmy own business and personal sites since the early 1990's. While each website project has its own challenges and rewards, there are some commonelements to all of them.First, make sure that the ISP or web development firm registered the domainname in your or your client's name, and not their own. Even today,outsourcers will often register domains in their own names, leaving you outin the cold if the site becomes popular, un…

What Color is Your Website?
During site creation, it is very easy to fall into the trap of 'if I can, I will' thinking. This method of thinking is very dangerous. The premise is if I can create a site with 256 differently colored words, backgrounds and graphics, I will. Your site may look great, but what will you accomplish? The disadvantage to creating a single site with dozens of different colors is color compatibility between different operating systems, monitors and browsers. If the browser of your visitor cannot show …

Turn Benefits Into Sales with Streaming Media By Ronni Rhodes
The "Wow" factor that accompanied the introduction of streaming media on the Web has long passed, and the technology now has to prove itself to marketers. Its' acceptance by advertisers, in conjunction with other rich media technologies, is on the upswing, but it's still not widely used to enhance commercial sites.Companies trying to do business on the Internet are bombarded with marketing advice. Go to your target market. Promote your brand. Develop a web "community." Publish a Zine. Al…

New strategies for SEOs
Starting somewhere between late September and November 2005, Google launched a major update to their search algorithm which shook up the search engine optimization (SEO) community and millions of website rankings. The update has been named Jagger and is apparently finished. Keywords that were used to find your site may not be producing as many visits any more because the Jagger changes caused your certain site's rankings to plummet, but many people have seen their rankings stay the same or impro…

Fundamentals of Good Web Design
There are no objective standards for Web design, but that's a shame. While novel and inventive interface design is to be encouraged, the bottom line for most sites is usability. When the design starts to intrude on usefulness, the decisions is easy - make it easy for the user. Without delving heavily into the programming nuts and bolts of design implementation, we offer the following modest proposals: 1. Use Consistent Navigation Give the users consistent navigation throughout the site. The im…

Web Content Case Study ...
We recently 're-engineered the content and design of a website forGardner+Lang ( www.gal.com.au ), a leading commercial real estateconsultancy in Melbourne, and the result is a site that is quite differentfrom most commercial agency sites.But before I get into the reason why it's so different, it's important tounderstand a little about the company's culture.Gardner+Lang's (G+L) Managing Director, Chris Lang is a big believer in the'give and you shall receive' mentality. In fact, that's one of th…

Take Away the Internet Language Barrier
Is there a language barrier on your Web site? No, I'm not talking about someone who doesn't speak English. I'm talking about the actual communication that goes on between your Web site visitor and your Web site content. Sometimes the communication breaks down and your message is not understood. I'd call that an Internet language barrier. Take a look at your Web site; are you unwittingly putting up a language barrier? Here are some 'red flags' that you might be creating a communication breakdown:…

Perfectly Formed?
Recently I have found myself chewing over the pros and cons of on-line forms with a number of clients, so I thought I would set down a few points about how we really ought to be handling that critical moment when the viewer crosses that all important barrier and becomes a customer – or else clicks away and is lost. I do not suggest that there is a right and wrong to this – I just want to share a few ideas about the way we are soliciting for information from our viewers.Consider; our goal is to n…

A Gift for Web Visitors – Usability! By Lauren Hobson
What does your web site say about your business? The reality today is that your web site represents your entire company, and visitors make judgments about your business based on their impression of your web site. Often, businesses focus on creating a professional image, which of course is vitally important for making a good first impression. But what is often overlooked is the value of web site usability, which can be even more important to your online success.We’ve all seen web sites that loo…

Time for User Testing
In software development, testing is a key word. Everything that gets developed gets put in front of the testers and used in every possible way. They send back bugs to the developers, who start fixing them, and on it goes until the deadline hits and the product has to ship. For websites, though, things just aren't done this way. Many websites are always under development, and have typically only been tested by the person who designed them, and perhaps a random friend or two. Not only are bugs and…

Small Business Website Design - How to Get Professional Results on a Shoestring Budget
Just because you are a small business with an even smaller website design budget, does not mean that you cannot have a professional looking website and presence on the web. All it means is you will have to do some of the work yourself instead of paying some design firm to do it for you. Amazingly enough, self designed pages from small business owners who did their research frequently end up being better and more focused than professionally designed pages. Consider the following suggestions when …

Making Your Website Attractive, Interesting, Engaging and Interactive By Steve Brining
In this article you will learn the importance designing your website around your customers and their needs. A websites form and content is what will determine if a visitor will stay just a visitor or turn into your next customer. Today we will discuss how to accomplish the later.To succeed at your online business (whether you are selling your own product/service or are selling for other merchants as an affiliate), you need a Web site created just for that - a simple, focused site. One that is…

Turn Visitors into Sales
Making a successful online business can be a long and tiresome adventure. For most new online business's this can just lead to failure and a website that just isnt making sales despite a high number of visitors.One of the most difficult products to sell, is infact Web Design Services. There are potentially millions of competitors attempting to gain customers. All trying to gain the upper hand.The most common mistake a web design company makes, is that they fill their site full of internet jargon…

How to Test Your Web Site Usability
How to Test Your Web Site Usability Copyright 2002 by Herman Drost When designing a web site, you are never sure how it appears toall people. This is because people use different browsers,resolutions, computers and connection speeds to the Internet.Your site may look good with your browser, but absolutelyhorrendous in other browsers. This is why you should test theusability of your site, before you expose it to the world. What is usability testing?This indicates the ease with which folks can use…

Flash makes your site heavy - Why and Where to use it ?
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1. Independent Consultants Take Over Web Design
Whether you are a web designer, or have worked with web design vendors, the web design business has changed greatly over the last few years. While there has been great change in this marketplace, there are a few main streams which are developing, most of which are positive trends for the independent web consultant.Larger Fortune 500 firms now have handed most of the responsibility for web work to their internal Information Technology (IT) depts. While marketing continues to have a say, IT will m…

2. Attention grabbing web design will kill your sales!
In the of-line marketing world it is all about trying to get theattention of the potential consumers to a commercial message.The primary goal is to get noticed by the public.It doesn't matter if it is for radio, TV, magazines, newspapersor posters.It all comes down to getting noticed.On the Web this doesn't work!The reason for this is that on the web, the net surfers are actively searching and looking for information from this gigantic data repository and database that we call the Internet.They …

3. Maximising Web Site Viewability - Resolution
This is my second article on maximising web site viewability. Analysing screen resolution data.With so many different configurations internet users have their computers set up with, it can be difficult to decide how web sites should be configured so that it is viewable in as many configurations as possible.So in the last 6 months i have been logging the statistics from my web design site to achieve as accurate a result as possible to answer this question.The results are interesting reading and i…

4. The 7 Qualities of Highly Successful Websites
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Web Design Tips and Tricks

Web Design Tips and Tricks Index

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