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On the Internet, the way your website looks reflects very heavily on your business. It is a fact of life that people judge other people by the way they look, and the cyber world isn't any different. Potential customers judge your online business by the way your website presents itself. Take a second and think about what type of impression is your site giving. If you aren't satisfied by the image that your site presents, here are a few design aspects that you can possibly improve. 1. Graphics - Your business can't afford to have unprofessional looking graphics. All of the pictures on your site should have a purpose and be related to the page or section that it is placed on. Moving or animated graphics can also detract from the effectiveness of your site. Let the amateurs use the neon green flashing banners screaming 'CLICK HERE,' your site will be much better off with clear, professional graphics. 2. Loading Time - Your whole site should have pages that load quickly. If you have a catalog of pictures on your site, be sure to make thumbnails that you can click for a larger picture. You should also specify width and height for all pictures. This way, all of the text can load on the page because it knows where the pictures are going to fit without having to load the pictures. At the very least, concentrate on making sure that your main entry page is quick loading. Web surfers are impatient, don't make them wait too long, because it only takes one click of the back button and they may never see your site again. 3. Focus - Your site needs to be focused and easy to navigate. A potential customer should be able to tell what your site is about within five seconds of loading your main page. Sometimes webmasters try to cram everything about their site on the front page. A cramped look is not attractive. Try to lead visitors into other parts of your site instead of trying to fit your whole site on the front page. You should also have a link to your home page on every page. Visitors don't always enter through the front page, and even if they do, they can easily get lost in an unfamiliar site. Make sure that they can easily find your entry page. 4. Avoid Technology - Alright, don't avoid technology by any means, this is cyber space. What I mean is that you don't need to have the latest flashy design tricks on your site. Your most important focus should be on creating an attractive, content filled, easy to navigate site. Until all of those criteria are filled, don't even think about adding extra features. If you do, make sure that there is a reason for it and it fits with the site, otherwise it is a waste of time. Best of luck to you, JC Anderl www.Redlionbooks.com, JC@Redlionbooks.com Visit my site or email me if you have any questions about marketing or website promotion.
Lets face it, when a visitor does arrive it only follows that we should do our best to help them see the value in our website, no? Welcome new visitor, here is our feed, blah blah... Can't we do better then that?I see a lot of variations on the Welcome new visitor, here is our feed type of thing when I arrive at blogs and such these days. Sometimes this gets customized if the site determines that I am a "Googler" (visiting from a search engine) and then offers me some piece of text to try and make me become a passionate user of their site. This strategy never makes me a passionate user. What does work is when I read the page in question and then navigate around the site and find more great content. So the trick should be to make great-content discovery the goal. Welcome Googler, let us help you outHere we present one solution that works for helping people discover your site. As a side effect it will increase your pageviews in a proper, natural way. (We have a whole pile of other solutions for this, however that
What we have done is created a custom, on-the-fly navigation system based on their search query! This little widget should work to keep them poking around your site. Placement etc.We've been using this on several sites now (along with some other ideas alluded to above) and it works. Pageviews per user go up. Bounce rate falls (more on that in the future too). We have had to play with the placement of this box: top of the page? Floated to the right/left of the main page content? Following them down the page (with js)? As they say, your mileage may vary, but chances are you will get more mileage out of more readers, and that is a good sticky thing. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 |
More Articles:1. Planning A Website Initially, planning a website can be difficult and downright time– consuming – until you finally figure out what it is that you want to present to your visitors. Set some time aside so that you will not be disturbed.The purpose of this article is to give you some suggestions on how to get started, and how to decrease the time spent in getting your website completed.Step 1 –Write down a list of topics that are specific to your site (along with external links).Step 2 – Expand on each topic. Name t… 2. How to implement e-business solutions successfully Getting your business processes online is not an easy job! According to Gartner Group, a renowned research firm, a full 75 percent of all e-business projects fail due to poor planning and unrealistic expectations of new technology. The productivity gains and cost savings promised by e-business solutions are often lost not because of the technology itself but because of improper management of their implementation. In most of the cases, when a massive e-business solution installation goes wrong, t… 3. How to get more hits on your website? You need more hits, more traffic? Well don't we all :). IF this is one of your first stops on your quest to find help to generate more traffic to your site then you are in luck. That means you have not spent a ton of hours trying out stupid scams, or paying someone too much money to attempt to generate traffic to your site. Don't get me wrong, if you do not have the time or energy to generate more traffic to your site on your own, then by all means hire a professional to do it for you. Just make… 4. Photography for Your Jewelry and Craft Website Not only is it important to take good photographs for your website, it is equally important to make sure that your pictures load quickly. In this article we will cover a number of important issues:Photography set upCamera settingsEditing for WebsiteOther Important ResourcesPhotography set up:Your backdrop is your first concern. Where will you take pictures of your product, craft or object? Outdoor light seems to be the most recommended background. The outdoor lighting helps to create beautiful p… |
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