Get Continually Returning Customers Using "Great Site Content"Get Web Design Tips and Tricks on mps-web-design.com. Get Continually Returning Customers Using "Great Site Content" topic will increase your understanding on Web Design Tips and Tricks. We at mps-web-design.com only provide news, articles, information in Web Design Tips and Tricks. Web Design Tips and Tricks at mps-web-design.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.
Site content would have to be one of the most important aspects of your marketing efforts, inducing a customer to purchase and also do repeat business. It is no good getting a customer to your site if it's poorly built or uninformative. Unlike traditional business, where a customer builds a relationship with the business or shop owner, the customer can only build a relationship through the website itself. It is therefore critically important to have a website that incorporates these items: 1. Clear, concise and easy to navigate. A. The first or second paragraph should tell customers what the website is about. B. Keep your pages simple and concise. C. Make sure your pages load quickly with properly editored html. D. Graphics are nice, however the make the pages load slowly. E. Make sure all pages are linked and navigation bars are easy to find and use. D. Too many banners can annoy customers and make your site look unprofessional. 2. Convey trust and expertise. A. An "about us" page is a must. B. Include contact details on every page, including phone numbers and addresses. C. Include testimonials from past clients. D. Start your own ezine and write articles on relevant issues. 3. Keep the customer at your website for a certain period. A. Provide free information, advice and articles. B. Incorporate guest books, surveys competitions etc. C. Supply links to other websites offering free items, software, counters, scripts etc. D. Provide free email accounts, ffa page, mini search engine. E. Include a search facility linked to a major search engine. Many of the above items are applicable for the next section (4) also. 4. Get the customer to revisit and inform others. A. Start your own ezine. B. Start your own affiliate program. C. Have "specials" every once in a while. D. Use a script on your website like "tell a friend" to inform others. 5. Decent or niche products. As you can see, I have placed products down the bottom of the list. You can have the best products in the world, however if you don't have the other four items, your website won't be doing much business. Many of the above items you will be able to find free on the internet. The best guide to whether your site is up to scratch, is to notice what you do yourself next time you're looking for an item on the internet. Do you read the testimonials? Do you read the "about us" page? How many times do you visit the site before you purchase? etc. Many of these methods may not be suited to your website, therefore you just need to search the internet for ones that are. Also, adding some or all of these items takes time, so be patient and it will slowly come together. Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 |
More Articles:1. Got Web Traffic but Still Low Sales? Ten Ways to Selling Success - Part 2 By Judy Cullins Part one of this article is available at www.bookcoaching.com/freearticles/article-34.shtml. Have you put a lot of effort, time, and money into your site and are frustrated with lackluster sales? Are you planning to put a new Web site and don't know where to start? If you are like many business professionals out there, you know your subject, you are an expert speaker or coach in your field, and you are even passionate about it. You have great products and services to sell. But do you transl… 2. Algorithmic Website Design By Richie Fortenberry Generally speaking, an algorithm is a step-by-step method of problem solving in which a larger, more general problem is reduced to a sequence of smaller, more manageable steps. The term “algorithm” pops up most often in the fields of computer programming, engineering, and science, but the concept of the algorithm is applicable in most decision-making situations.When a business seeks out a website design company, they usually do so with the larger, more general problem in mind (and rightfully s… 3. Why people do not buy When people do not buy from you, it is because they do not want what you are offering. They may need what you are offering and not know or acknowledge that need, but the bottom line is they do not want it. Save lots of time, effort and money by targeting your postcard mailings to groups of people who have demonstrated they want your product or service or one's similar to yours and then mail to them. Follow at least this one piece of advice and become more profitable immediately. Target your ma… 4. What your website REALLY says about you and why it matters Everything you say and do says something about you. This hasnever been more true than in a text based environment likethe Internet. You only have one chance to put across whatyou want to say. Use it wisely.Getting a website right does take work and commitment. Ifyou want it to succeed you must spend time to get it rightand present the right impression to your potentialcustomers.During any conversation you can pick up extra clues fromtone of voice, the choice of words used, the way it is said,pau… |
||||
