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Graphic design and Look & Feel are not as important as most people think. It's amazing to think how much money people spend on graphics and how little they spend on the words (content). If you happen to be one of those folks who think that a Hollywood production is essential for Net success, go take a look at Google's site or Ebay's site and then come back to me. You may have heard of those two companies because they have been fairly successful so far and with 99% of their site being text interface. So don't be awed by the huge budgets of big companies who put up incredibly splashy sites. It's words that win (or lose!) at the end of the day, not graphics. Graphics are not essential because people are not looking for graphics. Like I always say, put yourself in the shoes or your customer. What are you looking for on the net? Right.... info. Never be awed by graphics. Just win with words. Your Look and Feel needs to be consistent with the overall theme of your site. You do want to gain confidence by offering a crisp presentation. Stay away from tons of colors and flying centipedes. To get a good example of how design can influence viewers' moods, pick up a fashion magazine and scan through the ads. Whether the tone is blatantly obvious (for example, a Victoria Secrets ad = you will be sexy) or subtle (a Ralph Lauren ad = you will be calm and successful), all of these companies have chosen styles that match the mood with the product that they are trying to sell. Note how the various companies use color, fonts, and images to try to bring across their message to you their want viewer. Some will make you feel tough, sexy, innocent, independent, guilty, successful, etc. These are all basic emotions that they are using to get a single desired result...The Sale (the same as what you are trying to do). But keep it simple. You want to be Mr. or Mrs. simplicity. Beginners always fall for the flashy approach instead of the more boring simple well written pages.
Always remember to stay focused on the overall theme of your site content, and the impression that you want to make on your visitors. Whether or not there is a consumer tablet market at all, beyond the iPad, is still up for debate but in enterprise Microsoft is still a powerhouse. With the decline of RIM and the inability of Android to gain any serious traction I have long been an advocate of the rise of Windows in the mobile space. [...] Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 |
More Articles:1. Plugging the Dreaded World Wide Web Black Hole is Just the First Step By Mike Makler You have created your custom error page so now all of that traffic that use to go into the World Wide Web black hole now stays on your web page. But if you don't do the following 15 Minute exercise once or twice a month you are not Maximizing those Lost visitorsCustom error pages are a crucial part of your web page but they are just not enough. They are a failsafe. If you knew every bad address your surfers would type you could display a page that was more closely related to what the surfer… 2. How to Jazz up Your Site with Quality ClipArt Clipart has something of a bad name. And it's true, there's some terrible clip art out there. I always think of the images thatappeared in my grade-school reading workbooks: rigid linedrawings of kids playing sports, pictures of fruit bowls (theapples were always colored in with lots of little dots for somereason), and dopey-looking cartoon animals. Though the world andthe web still overflow with plenty of cut-rate, third-grade clipart, there's also a lot of good stuff out there, much of it free… 3. Elements of Graphic Design for Your Website We’ve all seen them. Poorly designed web sites that make you cringe as soon as they load. But how do you keep your website from becoming, well, ugh. You could hire a professional web designer, and that’s expensive, or maybe you already hired a professional, or someone who claims to be professional, and you don’t like what they’re doing with your site. It all comes down to the K.I.S.S. principle; keep it simple stupid. And you’re probably asking well what does this really mean for web design.Here… 4. Imitation, The Smartest Form Of Flattery By David Geer Unless you are an inventor, most likely you are selling a product or service that is being offered by someone else, somewhere, at some time. The first person to start your type of business would have gone through a lot of trial and error. Thank that person, as now you can not only profit by not repeating the same mistakes, but by learning what they do to get business.The best way to do this is to practice what any businessperson knows: know your competition. The most beneficial thing you can d… |
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