Online Website Design Builder - Web Site Builder Tools



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Have you ever used an online website design builder? If so you may have been left with a less than professional website. Most of these tools are not what you would call a professional solution for designing or building your website. No matter how hard you try they are not going to turn out a professional website.

These tools will insert poor code and a lot of time your website will suffer from 'code bloat' in other words there will be a lot of extra code that you are not even using. Although this is behind the scenes and your visitors can see it unless they do a 'view source' and look at your code this causes serious problems concerning load time and it can affect your search engine rankings. Think about it, if you have all this 'extra code' in your website then the search engine spiders have to dig through this junk just to get the relevant information they are looking for.

Online website design tools are just programs written by people, they cannot think, they cannot make recommendations or tell you that some element in the design you are creating is not going to be best for you. These programs will do exactly what you tell them to do so unless you are an experienced website design professional you will probably be in trouble and besides if you were a website design professional you would not be using a tool like this.

Is your competition using some online website builder? If you think so then think again. How will you expect to outsell or out rank your competition on the search engines if you are driving a Volkswagen and they are driving a Ferrari? It's just not going to happen.

What is the difference between online website design builder tools and Content Management Systems or CMS? A lot! The online website design builder tools are for designing the layout of your site, the code behind your site and the elements that will make your site usable by your visitors and viewable and rank able by search engines.

Content Management Systems will allow you to update the content of your website and keep it fresh for your visitors and for the search engines. Unlike online builder tools a good Content Management System fits inside an already designed professional website layout.

The content you place within the pages of your website will affect your sales and your search engine rankings but there is little danger that you will destroy your website by using a good CMS.




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This post comes a bit late in the whole web 2.0 cycle. I feel that it bears repeating because I have come across sites that don't follow some basic principles when pulling in 3rd party data from sites such as flickr, twitter et. al.

APIs and data portability

The blessing of popular and easy to use APIs and the data portability of web 2.0 applications has had an unfortunate side effect, and that is that some implementations that use these services do not integrate appropriate contingency design should these 3rd party services fail.

Caching data calls to APIs is a good bit of contingency design. Many APIs will require caching - like that of Amazon - but I suspect this is intended to help limit resource use of the API host, not the site using the API. The reasons a person using API accessed data on their website would want to cache the data are:

  1. To speed up the load time of their website
  2. To have a back up plan if the API call fails

A simple implementation to handle those two cases would be one that caches an API call for a given amount of time and one that freshens stale cached data and triggers an error should an API call fail.

Caching is good contingency design practice

As I said above, this post is a bit late to the party but it is worth writing as recently I have come upon at least three sites where firebug and other widgets have revealed issues retrieving API fetched data and the site loading times have been horrible.

A decent implementation idea would be to roll your own caching wrapper and agnostically plug it in to a stable caching tool, perhaps something like Cache Lite for PHP. In this manner you have a reusable, caching library independent piece of code that can handle caching/flushing and refreshing of data which could function to handle the two cases discussed above.

And that's it. It's been 541 days since my last post. Wow. I hope this is a re-start of a new phase of blogging. Right, and it looks like I had not built the commenting functionality into this version of the site. What a surprise. I'd still like feedback so if anyone has any email me at mike at this domain and I'll pop a comment right into the database. Off to build some commenting functionality... Comments should be working now.



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