Sales Versus Customer Oriented WebsitesGet Web Design Tips and Tricks on mps-web-design.com. Sales Versus Customer Oriented Websites topic will increase your understanding on Web Design Tips and Tricks. We at mps-web-design.com only provide news, articles, information in Web Design Tips and Tricks. Web Design Tips and Tricks at mps-web-design.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.
Should Generating Revenue From A Website Be The Prime Motivator? A pure sales site has only one purpose... to generate as much revenue as possible at any cost. In other words, your experience--good or bad--is inconsequential to the ultimate goal of the site and may well sacrifice customer satisfaction to make a sale. How many times have you gone back to buy from a website you've had a lousy experience with? My guess is not very often. I know I don’t. How many times have you gone back to buy from a website you've had a great experience with? What was the difference between the two experiences? Do you think the website you had the great experience with was a customer oriented site? And, might it be the other website you had the bad experience with was a sales oriented website? A business can't survive very long if it's prime motivator is purely focused on sales and revenue. Sure, it may last for a while, but not long-term. As webmasters and marketers, we must strive to create a long-term business relationship between ourselves and our customers so that they will continue to buy from us for as long as they have a need or desire for our products or services. No One Does It Better Than Amazon.com Arguably, http://Amazon.com is one of the largest customer oriented and successful website businesses on the planet. They're proof that "build a customer oriented website and they will come." They go out of their way to personalize the shopping experience for every single person. When I visit Amazon.com, I see a very different selection of products than Linda, my wife, sees when she goes shopping. They know what I've purchased in the past and understand my buying habits. They also understand that my buying habits are different than Linda's and are different than yours. So, they tailor the individual experience for each of us. It makes us feel like the site has been designed around our specific desires. Amazon.com has gone to a tremendous amount of effort to individualize our experiences. Why? Customers are their prime motivator. Would it have been easier and cheaper to build a strictly sales oriented, sales motivated website? Sure. Would they be the most successful website on the planet if they had done that? Do I really need to answer that? Customer Oriented, Customer Motivated Website Okay, so you get the drift of where I'm going with this. You may not be out to kick Amazon.com from the top of the ladder, but the principles are applicable to any website whether you're selling one product or millions of products. With that in mind, you've decided that your website is going to be customer oriented whereby customers are the prime motivator and your business will revolve around their satisfaction. You already know from your past experiences that customers will go back to websites where their experiences have been positive. You also understand that the web's a finicky place and it’s a "one strike and you're out" business environment. Therefore, you’re going to develop your website using your own experiences as a customer as your guide. What did or didn't you like about the websites you've done business with in the past? What brings you back to the ones you’ve had good experiences with time after time? Give Your Customers What They Want Customer oriented websites will win out over sales oriented sites every time and for the long haul. Develop your customer oriented website to ensure them a satisfying experience and they will tell their friends about you and so the word gets around. Pretty soon your site will be flooded with friends of friends of friends who will all become life-time customers. Lots of happy, satisfied and paying customers means a long-term, profitable and prosperous business. Enough said? ErrorDoctor: 5,000,000+ Users Worldwide! - Add ErrorDoctor to your Review Site and watch the sales come in! Email 2,900,000+ Recipients Daily! - 100% Spam Free Targeted Bulk Email Service! Instantly Increase Your Sales by 1900% Guaranteed! Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 |
More Articles:1. Are ID card printers important? What are ID card printers? ID card printers are basically the software included in printers that controls the data being printed on each card. This software is the one 'in-charge' of all the functions. It is also the one providing the printer with the proper tools to be able to perform each function. It is a common belief that heavier ID card printers with bigger footprints are more durable and have many capabilities. While the lighter ones have fewer capabilities and are better off being use… 2. You, too can Have Fun with Sepia Images! If you are one of those who wonder how people come up with the cool looking sepia tone prints that you admire so much. If you are doubling up with jealousy over a sepia tone, here, we will give you tips on how you could achieve this sepia tone, too. Ready up your Photoshop software program, your PC and prepare to have fun with sepia! It’s time that they envy you, too. First of all it is important for you to choose images that have some darks and lights – it doesn’t matter how colorful they are. … 3. Integrating Advertising into Your Web Design By Stephen Bucaro If you are going to be placing ads on your website, you'll want to put some thought into how you'll integrate them. Poor integration of ads into your website will cause visitors to click away fast. Successful integration of ads into your site can be highly profitable. Before I show you where to position ads, I want to mention a few important points about ads.1. Ratio of ads to contentHow many ads should you place on your website? There is an optimum ratio of ads to content. If your website has… 4. 5 Instant Tips for More Online Sales By Mark Jarmel Even after you've managed to bring traffic to your site you may be losing sales because of problems with your site's usability. What's “usability”?Usability is how easily people are actually able to use your site. And you may be surprised at how much money you may be losing because your site has usability problems.Just because you think your site is easy to use, doesn't mean your average customer does.Instant Tip # 1: Have someone you know who has the same computer skills as an “average use… |
||||
