Title Tags - How to Make Them More Effective



Get Web Design Tips and Tricks on mps-web-design.com. Title Tags - How to Make Them More Effective topic will increase your understanding on Web Design Tips and Tricks. We at mps-web-design.com only provide news, articles, information in Web Design Tips and Tricks. Web Design Tips and Tricks at mps-web-design.com provides the most up to date news and articles. If you have questions please do not hesitate to contact us.

The title tags of your web pages are more important than most web authors realize. Once you understand why the title is so important, you can easily write more effective title tags.

What is the title tag?

In your HTML code, the page title should be placed between the beginning and closing HEAD tags, ideally just after the beginning HEAD tag and before the first META tag.

Why is the title tag important?

The title tag is important for a variety of purposes.

- Most browsers display your page with the title at the top of the browser window.

- If someone bookmarks your page in their browser, their bookmark list will show your page using your page title. So if the title of your web page is "Home Page", as many are, your visitors' bookmark lists will contain a lot of "Home Page" listings. How will they determine which "Home Page" is yours two months from now?

- Google and other search engines present the results of a search by displaying page titles as links in the first line of each query result. Search engines doesn't like to display "Home Page" as the best they can do for a user searching for "purple people eaters," for example.

- Most search engines will order the results of a search engine query based on the relevancy of your page to the keywords used for the query. One of the factors in determining this relevancy is how closely your title matches these keywords. If your small startup company makes purple people eaters, don't give your home page the title "Unknown Business, Inc." It's not relevant to the search. Of course, many people will consider "CNN" or "Time, Inc." as relevant for the keyword "news." When you get to be as well known, you can use your name as your title.

You can see that the title of your web page is highly visible to others, and it can impact the search engine ranking of your web page. It is therefore worthwhile to spend some time carefully writing each page title.

Practial tips for writing title tags

Here are some practical tips you can use for crafting an effective web page title.

- Start by thinking hard about how your potential visitors will search for your site. What keywords or keyword phrases will they use for a search engine query? Use one or two of the most important keyword phrases for your title. In our example, the home page title could be "Purple People Eaters."

- Don't just use the same title for all your web site pages. Your About page title could be "About Unknown Business, Inc., your Source for Purple People Eaters." Your Order page title could be "How to Order Purple People Eaters."

- Don't include your company name in the title unless it is a commonly recognized name or the page is about your company. Use the limited real estate in a title for relevant keywords. You can include your company name in the description of your web page.

- Make sure the title does not exceed 66 characters. Google will not display more than 66 characters of a title in the search results page. Truncated titles irritate search engine users.

- Don't use more than 7-10 words in your title.

If you understand what the title tag is, why it is important, and follow these practical tips for writing your web page titles, your internet visibility will be improved, you will improve your search engine ranking, and you will get more visitors to your web site.

Copyright © 2005 by Kempton Smith, All rights reserved.



Asthma & Allergy Cure -Drug Free! - Never suffer again with this safe, proven, highly effective asthma & allergy treatment $24.86 + per sale High Conversion rate.
Dove Cresswells Dog Training Online. - Watch the free sample lesson to see this postive, fun, and effective dog and puppy training program of 7 complete lessons.


Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79


More Articles:


1. AFTER YOU GRAB ATTENTION, TIGHTEN YOUR GRIP!
We know that something like 80% of visitors will abandon oursites without finishing the headline. And we know that 'What'sin this for me?' is the question every visitor asks immediately. We know we must demonstrate there is something here that matters. And we must do so quickly. Within seconds. Suppose you have worked at this. And suppose you have thisright, or at least close. What next?Show Them The Good Stuff The next step is to quickly reveal what is available on thesite and why each segmen…

2. Learning Drawing for your Graphic Design
The application of graphic design has been highly in demand in the community. It is widely used in the Internet and in schools. It has been extensively applied to almost everything with regards to practical design and drawings. In almost all the search engines, graphic design is stipulated to promote the popularity of the sites. Designs come along with the learning and knowledge of simple and skillful drawing. In early levels of schooling, drawing has been a requirement even if students don’t in…

3. Put Up A Website And Start Promoting In About An Hour By Mark Barnes
I can't figure out people who have products or information to sell who do not have a website. With some people, it's fear of technology; others just haven't realized that we've entered the electronic age. If you are not in the latter category, and you are reading this article, put up your website today -- it will take you about an hour!To get started, you need a domain name. This is the dot com address people will go to, when they want to see your site. Now, I don't represent any particula…

4. How to Make the Online Sales Copy for Your Website More Conversational By Evelyn Lim
It has been said that the best online sales copy is one that talks to your prospect as if you are in together in a conversation.But for some of my subscribers to my newsletter, they find it difficult to accomplish. They say that it is hard to “talk on paper”. How can this be? My guess is that the training in school did not provide much opportunity to practice on writing a conversational piece of work.Another guess is that there are tons of articles by copywriting experts on writing screaming…