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The way you design your web site affects your visitors’ online experience. As each visitor to your site is a potential customer, the easier they find your web site to use and the more they enjoy being on it, the higher the chance that they will make a purchase. Therefore, a well designed web site really CAN boost your sales! In this article I’ll share my five favorite web design tips to help you increase your online sales. Tip 1: Choose Your Colors Carefully The colors that you use will determine how your web site comes across to your visitors. Dull colors will make your site seem plain and boring whilst overly bright colors can make it seem chaotic and unprofessional. Red and Yellow draws the eye in. Therefore it can be a good idea to use these colors for banners and adverts that you want your visitors to focus on. However, use these colors sparingly because they cause eye strain which means that visitors won’t want to look at your web site for long periods of time. Tip 2: Avoid Slow Loading Web Pages The amount of time that your site takes to download is critical. If it takes too long to download, you’ll lose potential customers who can‘t be bothered to wait. There are things you can do to speed up how long your site takes to download. Images and media are the worst culprits when it comes to slowing down your loading time. I advise you to avoid using any kind of multimedia on your web site and if you want to use images, try and keep them small and to a minimum. You should also define height and width in all tables and graphics as this aids download time. Tip 3: Make It Easy For People To Find Their Way Around Your Site Your site’s navigation should be as simple and as straight-forward as possible so that people can find what they’re looking for easily. Don’t lose sales because people can’t find what they want. Put a link to your homepage on each page on your web site. This will help visitors who didn’t enter your web site via your homepage to find their way around. You can simplify your navigation by making every page accessible via two links from your homepage and no more than three links from any other page. Tip 4: Make It Easy For Visitors To Contact You Place your email address, or at least a "Contact us" link, clearly on every page. If people have to hunt around to find your contact details, chances are they’ll get fed up and leave your site without buying anything. Tip 5: Make Your Sales Copy Easy To Read Chunks of text are off putting and are therefore unlikely to get read. This means that if your well-worded sales pitch is written in long unbroken paragraphs, it will go un-noticed. Use space and bullet points to break up text in order to encourage people to read it. ErrorDoctor: 5,000,000+ Users Worldwide! - Add ErrorDoctor to your Review Site and watch the sales come in! Email 2,900,000+ Recipients Daily! - 100% Spam Free Targeted Bulk Email Service! Instantly Increase Your Sales by 1900% Guaranteed! I find it fascinating to watch users interact with navigation on websites. In particular, I am always interested in how users react when they encounter a term they do not understand. Unclear labelling can lead to inaction and confusion. Lets imagine an 18 year old visiting a University website. In the navigation they encounter a [...] Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 |
More Articles:1. Website Templates - Thousands Saved On Web Design Fees By Brandon Jones Most of the top end sites offer a huge selection of very impressive, easy-to-edit website templates. After ordering the template, its just a matter of checking your email containing the link to download the zip file. The template in the zip file is in psd format. The html in these templates is compatible with Adobe GoLive, Macromedia Dreamweaver and Microsoft Frontpage.Once the template is downloaded, the only editing required is adding the company name, text and pictures. The major advant… 2. Keyword Density By Kristy Meghreblian We can't emphasize enough the importance of including keyword-rich content on your site to increase your ranking potential. Simply put, keywords are the words and/or word phrases people use when searching. As we've mentioned throughout the site, search engine spiders love content. Therefore, the more keyword-rich content you have, the better. When a search engine spider crawls your site, it won't recognize pictures or images.So, if you have limited amounts of text (or none at all) and you've g… 3. Can Your Visitors Contact You From Your Website By Dave Tan Argh, where's the contact button?! Believe it or not, some websites just DON'T WANT any visitors (even customers) to CONTACT them. There's no email address, no contact form, no NOTHING!What if a potential customer wants to BUY something from your website but have a few questions or doubts that he/she needs to ask you first? If you have a FAQ page, that's the first place he/she will definitely seek answers...but what if your FAQ page still can't provide the answers he/she seeks?Don't care?! Not… 4. Producing a Catalog Before you can produce a catalog, you must undergo first the planning stage. In the planning stage, you envision your objective. What do you want to communicate? What tone or ambiance is necessary to make the objective apparent? Another thing that you should consider is the audience. Knowing the potential readers may help you create and communicate the message, tone and identity that you want. The next thing to ask is who will be the designer? Looking for a designer is hard because only few desi… |
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