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They may look cutting edge, but if you want a web site that contributes to your bottom line here are some design ideas you will want to avoid: · Opening with Flash. If your site opens with a movie that your prospect is forced to sit through, no matter how short, before they can get to your “welcome” or “home” page, you are losing customers. She wants information, and that movie is standing in her way. She may not wait to see what is on the other side. · A pretty “landing” page. If your prospect types in www.widgets.com (or clicks on it in her search engine result) and is greeted with “click here to enter”, she is just as likely to hit her “back” button instead. · Reverse type. Reverse type is basically white letters on a black background (the ‘reverse’ of what is normal). It looks cool and hip. But it is a pain in the rear end to read. Add that to the fact that people read a computer screen 25% slower than paper anyway, and you are just making it too difficult. Many people simply will not make the effort. · Small print. I’m not talking about legalese. I’m talking about using a font that is too small. Once again, it is harder to read on a screen than it is on paper. If your font is smaller than 12 points, and especially if it is smaller than 10, you are asking too much of your prospects. I know it looks cool, but looks don’t make sales. · Distractions. If anything on your page is blinking, moving, changing color, or in any other way drawing your prospect’s eye away from the words he is reading, your bottom line is being hurt. The same goes for busyness. If there is too much on the page, even too much print, it will not be read. Your web site may not look as exciting, but getting rid of these design elements will make your bottom line a thrill. And that is about as exciting as it gets! Hot* Brand New: AdwareAlert. - Our Highet Converting/Paying Designs Ever! Easy Ppc Sales! Also try SpywareRemover.com. Now with Msn/Goog/Yhoo Tracking! Save My Marriage Today. - New design now has a 1/50 conversion rate! Article Index: | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 |
More Articles:1. How to ensure design quality on myspace profiles? Almost everyone has been watching myspace profiles sometimes and then thought: OMG, what an awful design. Well, I have some suggestion in how to ensure the design quality and remove the spam factor. While I am writing this, I do know that there are a several people that complain on the regular myspace premade layout, which you can find on a several myspace sites. The problem with this is that these site authors try to make as many myspace layouts as possible. They spend their time to create quan… 2. Do's and Don'ts in Web Design - part 2 (content) By Max Paul Do know your audienceIt's important to know your audience. If you write for a site that sells toys you'll use other words, colors, images etc. compared to a site for online banking. Write and design with your visitors in mind. Don't get tempted to write for yourself.Don't use meaningless wordsDo you have a cool site with hot subjects? Or a hot site with cool subjects? On some hype-sensitive sites these kind of words might be useful but on most sites you'd better refrain from meaningless words… 3. Website Advertising: 10 Dynamic Tactics To Super-Charge Your Sales By I-key Benney Here are 10 dynamic website advertising tactics to super-charge your sales, starting now:1. Test different web site color themes to see which combination will sell your product better. You can also test the size and style of your web site text.2. Promise your readers an end result or outcome in your ad. You must give them a solid guarantee that your product will solve their problem.3. Never assume people believe the information in your ad copy. You need to back-up all your claims with indispu… 4. New Wave of Website Content Content A new wave of content is now streaming into web sites and that is parsed data from RSS feeds directly into a database and using that content as pages in your own site. As many SEO's will testify that fresh new content on a web site is a crucial factor in gaining rank and appearing well in serps. To have new content on a regular basis requires a bit of work and dedication to the site in question. Many webmasters have used RSS feeds on a portion of their sites to give the search spiders so… |
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